Often, we establish goals only to abandon them shortly after (January resolutions come to mind!). This also happens in business: we spend time putting together plans and goals for our clients, but they rarely truly commit and follow through.

In the fifth and final step of the Good Communicator’s framework, we focus on how to get a firm commitment to our sustainability plans.

What you’ll learn:

In this final workshop of the series, Virginia will show you what you need to put in place so that your audience commits to adopting the sustainability solutions you have co-created together, and most importantly, that the outcomes are as planned. You’ll discover:

Behavioral science techniques to encourage commitment
The importance of accountability structures in sustainability efforts
How to turn one-time engagement into long-term action